Your story is your most powerful tool
Let's unlock it together
Welcome to the Great Story Heist—a 2-week sprint to uncover, craft, and use your stories to connect with your audience.
We’re stealing back your stories. Go time is August 25th.
You in?
Hi, I'm Jessie!
And I'm a villain.
(At least according to Hollywood, where “eyepatch” = “bad guy”.)
Two years ago, life gave me a questionable gift by welcoming me to the One Eye Club.
After a lifetime of people pleasing, playing small, and trying not to rock the boat, I suddenly had no choice but to stand out from the crowd.
And the more I shared my story, the more addicted I became to the feeling of defining myself—instead of being defined by others.
So I leaned into it.
I started applying the tools I already used as a fiction writer to tell my own story, but I quickly ran up against a problem: A lifetime of conditioning meant to dull my own ambitions.
After all…
Good girls don’t take up space. Good girls don’t demand attention.
And they certainly don’t walk onstage to cheering crowds.
More importantly, they’re not supposed to want those things.
Good thing I’m a villain now.
That voice in your head, telling you to stay small?
It’s lying to you.
Here's the truth.
Your story is powerful, and it’s yours for the taking.
Once you unlock it—once you’re sharing your story on stage, in your book, on your sales pages and Instagram reels—you’ll find it gleams brighter than diamonds. Marketing becomes simpler. Your ideal customers seek you out. Heads will turn.
Isn’t it time to show the world who you really are?
Stop playing small.
Embrace your villain era.
Come join the heist.
Introducing
THE GREAT STORY HEIST
For years, I hid behind fictional characters and marketing copy, telling myself everyone else’s stories were more interesting than mine.
Until my eye injury made me realize two things:
- My story is powerful and worth telling
- I look damn good in an eyepatch
And your story is powerful, too.
The Great Story Heist is a 2-week sprint designed to help you uncover, craft, and use your most powerful stories to connect deeply with your audience and convert them into loyal customers.
If you’re ready to become a master storyteller and infuse your marketing, newsletters, books, and speeches with authentic, magnetic stories, this course is for you.
THE PLAN: Here’s what you’ll learn in just 2 weeks…
- How, where, and why to use stories in marketing
- The Magnetic Story Framework: My proven process for crafting stories that captivate and convert
- What goes in your Story Selling Treasure Chest: A toolkit of stories you can use anywhere
- How to craft stories for maximum impact
THE HAUL: You’ll walk away with…
- Your origin story
- Your manifesto
- Anecdotes that inspire action
- Customer stories—including case studies and testimonials
- Audience stand-in stories for marketing copy
TOOLS OF THE TRADE: The course includes…
- Origin Story Workbook
- Customer Interview Organizer
- Templates + workbooks to make storytelling easy
- Multiple group coaching sessions with me (VIP upgrade available!)
We’ve got the map. The muscle.
The getaway driver.
All we’re missing is you.
Join the Heist for Just $47 (Beta Pricing!)
This is the lowest price The Great Story Heist will ever be offered at. As a beta participant, you’ll get exclusive access to the full course, live coaching, and all the tools you need to become a master storyteller—for just $47.
Doors close August 24th at midnight. Don’t miss your chance to join this exclusive beta round!
$97 —> $47
Hi, I'm Jessie...
…and I’m the mastermind behind the Great Story Heist.
I’m a fiction author with over a decade of experience as a freelance content marketing copywriter. I’ve helped hundreds of clients craft stories that connect, resonate, and sell—and now, I’m sharing those secrets with you.
I’ll teach you the tools of narrative, marketing psychology, and copywriting so you can unlock your most powerful stories and use them to grow your business.
Oh, and I also own a very fun collection of eye patches—but that’s a story for another day. 😉